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corporate video Archives - Donna Santos Studio

Set Yourself Up for Success – Photo and Video Marketing

Video marketing questions: Have you identified your target niche? Is your customer’s buying funnel clear and established? Did you set the right visual content to portray your message at each stage of the funnel? If you answered yes to … Read More

3 Easy Ways to Define Your Target Audience Specifically for Your Next Photo or Video Project

How do you define target audience in a video marketing campaign? This is one of the few things that can be overwhelming at the beginning. But a sound video marketing solution can make all the difference. Sometimes months can … Read More

Business Headshots – Winning Guide from Start to Finish

Business headshots are essential in business. But just how valuable are they? These questions are often asked:  Are you trying to establish a credible business presence? But you find that DIY Selfies is not going to cut it in … Read More

Inspiration By Donna

How do I find inspiration?

As a photographer, I don’t have the luxury to wait until an inspiration hits me. I always seek out ways to inspire myself so that my work doesn’t go cold. Although most of the time … Read More

Checklist Before You Even Think About Video

A video might look easy to create. You might think you only need a phone call, an email, or a text message to request a video production. In reality, it takes numerous steps from beginning to completion. These pre-production preparations … Read More

Best Content Strategy for Your Business for Photo and Video

Start With Content Strategy

If your business is intent on growth, you only need to start with one thing: content strategy. A solid content strategy can do more than market and promote your business. It speaks to your target audience … Read More

Video Marketing Trends to Try in 2018

2018’s Video Marketing Trends

This year’s video marketing trends is not for the faint-hearted. But the reward is within reach for those willing to step out of their comfort zone and try new tactics.

We all know competition in any … Read More

Back To Basics: Why Your Business Needs A Professional Visual Campaign To Succeed

Your Brand’s Visual Campaign

Visual campaigns help you in more ways than you think. Marketing is such a nightmare field that is notoriously known for sometimes running faster than its shadow. As a business owner or head of marketing … Read More

LinkedIn Native Video: Three Simple Ways Share Your Story!

LinkedIn native video

LinkedIn has been the leader of social networking for the business community. They enable its users to build professional connections between themselves and their businesses. Recently, LinkedIn has announced its release of native video on its … Read More

Effectively Leverage Social Media for Your Business to Stay Ahead of the Game in 2018

Social Media Can Help You Stay Ahead This Year 

Imagine a world without social media. No tweeting or scrolling through Facebook walls or watching videos on YouTube. Just you and I sending old letters and messages. As difficult as it … Read More